Mission: Learn aboutMillennium Development Goals (MDGs)
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Artisan Coffee Imports LLC has a double mission. First, we serve and delight our customers, the craft coffee roasters of the northern hemisphere. We believe that to do this well, we must pursue a second mission also: to improve the lives and communities of the coffee growers.
We understand that achieving economic development requires long term commitments and win-win relationships throughout the value chain. With the Millennium Development Goals (MDGs) as guidelines, Artisan Coffee Imports plans and evaluates its efforts to bring just and sustainable improvements to those living between the tropics of Cancer and Capricorn.
The 8 Millennium Development Goals – to be achieved by 2015:
• Cut extreme poverty and hunger by half
• Achieve universal primary education
• Promote gender equality and empower women
• Reduce child mortality by two-thirds
• Improve maternal health, reducing the maternal mortality ratio by two-thirds
• Combat HIV/AIDS, malaria and other diseases
• Ensure environmental sustainability
• Develop a global partnership for development
Born out of the United Nations’ Millennium Declaration of 2000 and endorsed by 192 nations, the MDGs are the world’s time-bound and quantified targets for tackling the many dimensions of extreme poverty by 2015. In July 2005, the Specialty Coffee Association of America (SCAA, www.scaa.org) joined the UN’s efforts by signing the UN Global Compact, which commits the organization to incorporate responsible business practices in the eight areas of the MDGs. Artisan Coffee Imports is a proud member of the SCAA and actively participates in its sustainability projects.
Projects at origin that are hap-hazard or ad-hoc tend to result in short-term “feel good” moments, but not real change. “Fair trade” marketing schemes help some, but have serious limitations in their ability to address the broad range of issues pinning people down at poverty levels. In contrast, the MDGs provide a relevant and informed framework to lift the poor out of abject poverty.